A simple experiment gone mega viral. Everyone asks why and how. It lies in the simplicity of it, when an idea can spark the imaginations of many and everyone gets excited about it for their own reasons, you have something special.
Idea
70% Mindshare on X
Simplicity
Broke every attention record in history
Experiment
From idea to launch in under 2 weeks.
Capturing the essence through video and adding fuel to the fire that was building was a major key to its success with everything else.
Just move forward
Slayed
Explore ideas fast, don't be scared of failing and if it does fail - pick yourself back up and go.